Gaining trust from your customers is exceedingly important. Not only will it mean that they trust your decisions more often, but they might bring other clients on board as well by way of referral. Here are a couple of ways to gain trust with your clients.
Have Easy Referral Reward Programs
Every client who loves your company and your services should be given a golden opportunity to refer others to your business. You want to make sure they're rewarded for it. You can 'call your clients to action' by making them fully aware of the incentive program. If you want to build trust as well, don’t make your client do any of the legwork. Instead, have them fill out a form that you will then hand over to your sales team. You can then send that form to your marketing team and they can open up relationships with those potential clients. Make sure your salespeople are trained well and know exactly what they need to say – your current client will likely hear the results of the conversation that happens.
Become Part of a Network of Trusted Companies
If you can't find one, create a network of other companies that have skills that people in your company don't have, but you may need at some point in the future. When your client needs something you can't provide, you can refer to your network of subcontractors and find someone who can provide it for them for a more than reasonable price. Not only is it likely made a few dollars by referring business to that particular company, you made your client a happier person because of how efficiently you could satisfy their needs. It takes stress and hassle away from the customer and makes it exceedingly easy for them to continue on with their lives.
